JEFF BRAUN

Helping high-performers lead with clarity, efficiency, and impact - without burnout.

LEADERSHIP

isn’t what you think…

You’ve heard the leadership buzzwords. You’ve been told how to build culture, drive teamwork, and develop a winning mindset.

But what if much of what you’ve learned is holding you back?

The Impact Philosophy takes a different approach—one that challenges traditional thinking and rethinks leadership, teamwork, and productivity in ways that drive real, sustainable high performance—without burnout.

I understand what it’s like to juggle high expectations while trying to maintain clarity, energy, and focus. I’ve been there—and I’ve built a proven system to help leaders like you thrive.

TRADITIONAL LEADERSHIP THINKING

ISN’T WORKING

Leaders and teams have been trained on culture, teamwork, and mindset for years—so why are they still struggling?

❌ Culture is more than company values on a slide deck. It must be measured and drive action.

❌ Teamwork isn’t just collaboration. It’s about alignment, accountability, and shared outcomes.

❌ Mindset isn’t just about staying positive. It’s about turning mental resilience into momentum and execution.

❌ Burnout is NOT the cost of success. There’s a better way to achieve high performance—without exhaustion.

MEET YOUR GUIDE

JEFF

BRAUN

With over 25 years of leadership experience, Jeff has led billion-dollar sales organizations, driving transformational culture shifts that fueled record-breaking growth while building high-performance teams.

Throughout his career, Jeff has redefined leadership and execution, leading teams through strategic transformations that aligned culture, accountability, and operational excellence—resulting in unprecedented growth and success.

Now, as CEO of Primera, he is applying that same high-performance mindset to the green industry’s leading cooperative, spearheading strategic initiatives that drive engagement, efficiency, and profitability. His passion for leadership, culture, and performance drives his mission to share these lessons through keynotes and training, equipping executives, teams, and organizations with the ability to slow down and avoid burnout to learn the skills, develop the habits, and build the processes that achieve GREATER and FASTER results.

A speaker on stage at the Catalyze by Enable event, standing in front of a large branded backdrop with microphones and an audience.

Jeff doesn’t just teach leadership—he challenges much of what you thought you knew about it. From integrating billion-dollar acquisitions to leading world class teams, he knows what it takes to build a high-performance culture that sustains success—without sacrificing well-being.

PLAN TO EXECUTE

Let’s discuss your goals, challenges, and how I can help.
Select from keynote presentations, workshops, or training programs tailored to your needs.
Implement actionable insights that drive alignment, engagement, and performance.

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BOOK A DISCOVERY CALL

🚀 It’s time to turn strategy into impact.

A New Leadership Framework

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SELF CARE & ENERGY MANAGEMENT

If you aren’t managing your energy, your leadership is failing before it starts.

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MINDSET & MENTAL RESILANCE

Positivity alone doesn’t create results—execution does. Learn how to turn mindset into momentum.

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PROCESS & PRODUCTIVITY MASTERY

Forget productivity hacks. Sustainable success comes from high-impact systems, & diciplined habits.

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ACCOUNTABILITY & LEADERSHIP ALIGNMENT

Ownership isn’t just about responsibility—it’s about creating a culture of disciplined execution.

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CULTURE & ORGANIZATION IMPACT

Most companies talk about culture, but they don’t measure it. Learn how to build culture that actually drives results.

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TEAMWORK & COLLABORATION

Teamwork isn’t just working together—it’s aligning incentives, communication, and expectations for real outcomes.

Imagine a team that operates with total alignment, focus, and impact—without burnout.

What People Are Saying

“I had the privilege to be an attendee at a corporate meeting where Jeff was the keynote speaker. Presenting the “The Impact Philosophy on High Performance Organizations.” In my 25-plus year career, I’ve been fortunate to attend incredible conferences with great speakers. I would rank Jeff’s keynote amongst the very best I’ve ever had the privilege of listening to. Jeff’s message was delivered to a large group with tremendous passion, always keeping the audience engaged. I would highly recommend Jeff Braun as a keynote speaker for any leadership workshop or conference. Your team will leave motivated and disciplined for success.”

- Kevin Connelly, President W.S. Connelly Companies

“Jeff is an experienced, proven communicator who drives positive change and knows the value of a strong business relationship. His more than 22 years of industry experience and relationships are assets to his work inspiring individuals, teams, and organizations. His diverse experience as a corporate executive allows him to understand every level of an organization. His leadership, training, and speaking skills make him an effective force for success.”

— Steve & Paul Kuhlman, Owners, Acme Tools

“Dynamic doesn’t begin to describe Jeff. Whether it’s on stage, in the classroom, or in the boardroom, Jeff’s passion, experience, and love for people give him the ability to impact people to the core. Jeff prides himself on influencing real change and he has the “secret sauce” to make it happen.”

— Mike Shumard, Vice President, Sphere 1

“Jeff’s messaging and natural enthusiasm connects with our innate desire to succeed. He has the ability to break complex issues into manageable pieces. He can communicate how taking small steps in the right direction will produce the desired results.“

— Bruce Stallings, President, P&I Supply

“Jeff’s Leadership workshop was a game-changer for our entire leadership team. I now see that leadership isn’t just about the ‘what’—it’s about the ‘how.’ My biggest takeaway? I don’t need to make perfect business decisions to be an effective leader—as long as I lead positively. Hearing Jeff reinforce principles with his own powerful anecdotes gave me a new level of confidence in my ability to inspire my team. After the workshop, our leadership team came together to share our ‘one word’ focus for the year. It was an incredible team-building experience, and I chose the word ‘embrace’—to embrace challenges as opportunities, to embrace my team with genuine care, and to embrace the chance to put these lessons into action. This experience has truly changed how I lead.”

- Bob Trauger – Executive Vice President Sales & Business Development

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